Display advertising is advertising on websites to communicate an advertising message through banner ads, text, graphics, animation, videos and other rich media to sell products and services in a visually appealing way.
Display ads are one of the best media for efficient targeting and real-time conversion measuring.
The placements of display ads are the key..tuning in to what the target audience is already consuming and aligning the advertisements such that they are timely, relevant and personalized.
Display ads are evolving fast with many trends shaping this transformation such as native ads, retargeting (or remarketing), a growth of mobile as a device and a medium, programmatic advertising, to name a few.
We work with a lot of corporate clients and SMBs and execute their display campaigns on our partner publications both in web and mobile/apps. Display campaigns not only help the brand to gain visibility and establish brand recall and brand connect with the target audience but also improve the brand go the entire distance and generate leads and sales.
Our forte is display advertising, and we provide the best ROI with effective targeting and optimization of all campaign parameters.